I build online stores that actually drive sales.
I build, manage, and scale online stores, corporate portals, and custom web applications for businesses that want more sales without a full-time IT department. Grounded in System Analysis & Product Ownership prior to Feb 2022, dedicated web developer with Xponent, and now expanding as a Full-Stack Developer under E-BEY in Istanbul.
I work independently, understand how real businesses operate, and focus relentlessly on revenue-generating systems.
Systems & Operations Core (Pre-Feb 2022): Before February 2022, my focus was in System Analysis, Process Optimization, and Product Ownership. I audited enterprise operations, digitized paperwork, and defined product architectures—learning fundamentally how businesses make money and where digital bottlenecks emerge.
Web Development (Feb 2022 — Present): In February 2022, I pivoted into active, hands-on Web Development with Xponent (xpnnt.ir). Over 4 years, I transformed site designs, algorithmic pricing rules, product setups, and checkout flows into high-converting, production-ready online stores and portals.
E-BEY in Istanbul (August 2026 — Present): Since 8 August 2026, I have been operating as an independent Full-Stack Developer under the E-BEY brand in Istanbul. I have delivered live production platforms—including Web-vista.com, Yanginkriminal.com, Yanginegitim.net, Yanginmalzeme.com, Mareliainvest.com, Mareliahealth.com, Ledvistamedia.com—alongside a custom in-house Kanban + CRM web application, with several new client websites continuously underway.
- Operating under E-BEY in Istanbul to deliver high-performance, tailored full-stack corporate websites and custom digital web applications.
- Engineered and deployed live production platforms: Web-vista.com (digital agency portal), Yanginkriminal.com (forensic & fire investigation portal), Yanginegitim.net (hands-on fire safety training platform), Yanginmalzeme.com (e-commerce store for fire extinguishers, flame-resistant workwear & safety equipment),Mareliainvest.com (real estate & advisory), Mareliahealth.com (health-tourism platform connecting international patients with vetted Istanbul dental & hair-transplant clinics), and Ledvistamedia.com (digital media solutions).
- Designed and built a complete in-house Kanban + CRM web application tailored for pipeline tracking, client lifecycle management, and task automation.
- Actively managing an expanding pipeline of custom client websites and platforms currently in active development.
- Built and launched 30+ e-commerce platforms and corporate websites across retail, manufacturing, luxury, and e-learning sectors (active web developer since Feb 2022).
- Collaborated directly with business owners to audit operational workflows, eliminating manual bottlenecks through custom digital automation.
- Directed full project lifecycles: site architecture, UX journeys, sprint management, testing, and production deployment.
- Achieved 80%+ client retention; nearly all new accounts originated through direct word-of-mouth recommendations.
- Sole owner of end-to-end digital delivery on every project — lean execution, zero corporate bloat, no excuses.
- Designed and engineered algorithmic pricing logic accounting for live gold spot market volatility, gram-weight calculations, statutory taxes, and craftsmanship markups.
- Introduced specialized product logic and custom checkout flows for bullion, minted ingots, and fine jewelry.
- Integrated redundant, high-security multi-bank payment gateways complying with strict financial regulations.
- Delivered bulletproof, high-converting online stores where preceding traditional agency attempts had failed.
- Built high-performance, conversion-optimized storefronts for luxury bakeries and premier florist ateliers.
- Managed perishable & seasonal inventory workflows: fluctuating ingredient costs, event surges, specialty packaging, and narrow delivery windows.
- Expanded client revenue channels through recurring subscription models, limited-edition product drops, and festive event bookings.
- Consolidated 7–8 fragmented Excel and paper-based ordering processes into a single unified web platform — the company's first digital operations pipeline.
- Configured specialized B2B product catalogs, dynamic tier-based pricing matrices, and real-time factory order tracking tools.
- Maintained and optimized the platform continuously for 7 years, acting as the direct operational bridge between executive leadership and plant teams.
- Contributed UI/UX design architecture and product user journeys for a nationwide public utility platform serving 25M+ registered users for municipal bill payments.
- Designed robust, high-frequency user flows and design system components engineered for extreme scale and minimal friction.
- Built trust-first trading dashboards and digital asset wallet interfaces emphasizing data clarity, simplicity, and transaction security.
- Consulted enterprise clients on ERP and financial software implementations; performed in-depth operational gap audits and system workflow restructuring.
- Led customer discovery sessions, client presentations, and custom enterprise workflow configurations.
- Developed customer acquisition marketing funnels and cohesive branding strategies to drive software adoption.